Work Experience ——————————————————

ARi | East Peoria, Illinois

Marketing Coordinator | December 2018 – Present
» Coming soon…

Radio Peoria / Cumulus Media | Peoria, Illinois

Marketing Consultant + Digital Expert | October 2017  – December 2018
» Our stations included: 105.7 the X WIXO, 95.5 WGLONash FM 97.3 WFYRPeoria’s 92.3 WZPW, and WVEL 1140 AM
» Consultative sales – uncovered client’s marketing challenges and business needs, then delivered a solution through radio, digital, and promotional advertising
» Developed creative proposals using qualitative and quantitative data in order to make justifiable recommendations to prospective clients
» Established and preserved multiple strong client relationships

The Local Search Association | Peoria, Illinois

Marketing Coordinator | August 2016  – October 2017
» Manage email campaigns and lists for Recas – including weekly Recas Newsletter
» Create promotional and educational videos about our products, services, and events
» Create promotional videos for LSA events
» Handle booking and organizing all trade show and convention appearances for Creative Outlet and Recas – including creation and ordering of marketing materials
» Contribute to LSAinsider and MarketingBitz blogs – two of my posts received the 1st and 3rd most views on the MarketingBitz website in 2017: The Importance of Using Good Imagery on Social Media and 5 Advertising Mistakes You May Not Realize You’re Making

CSE Software Inc. | Peoria, Illinois

Multimedia Developer | October 2015 – August 2016
» Graphic design for in-house and client projects
» Social media for CSE, including Facebook, Twitter, and LinkedIn as of Feb. 2016
– Facebook likes grew by nearly 15% while in my care and engagement rose from 23% to 26.4%
» Use wordpress to create, update, and maintain both in-house and client websites – CSE Software, Health Scholars, and Cat Simulators
» Photography and videography work for clients and our own promotional materials

Alpha Media | Peoria, Illinois

Marketing / Sales Assistant | February 2015 – October 2015
» Stations include: Mix 106.9 WSWT, 104.9 the Wolf WXCL, 93.3 the Drive WPBG, Energy 102.3 WNGY, 1470 AM WMBD, and 1290 AM WIRL
» Assisted sales team in creating visual presentations and proposals for clients
» Helped develop comprehensive advertising strategies for clients with marketing team and created the client’s deliverable
» Researched current and potential clients and provided an initial marketing audit
Project Manager for Interactive Department | April 2015 – October 2015
» Oversaw the completion of various client projects with the interactive team
» Assisted interactive team with client projects and served as client liaison to the production staff

Limelight Eventplex | Peoria, Illinois

Graphic Designer, House Photographer, Marketing | January 2014 – September 2015
» Designed promotional materials for the venue – posters, website images, Facebook cover photos, etc.
» Assisted with promoting events and the venue itself, both online and on location
» Updated the Facebook, Twitter, and Website with content related to upcoming events
» Photographed artists for promotional use as the house photographer

Peoria Camera Shop | Peoria, Illinois

Co-Assistant Manager | August 2012 –February 2015
» Assisted customer in determining the camera that best fits their needs
» Educated customers on how to use their camera and other elements of photography
» Assisted customers with ordering their digital and film prints, canvases, and other photo products
» Created promotional pieces for the store for online and print
» Used Photoshop to retouch and restore photos, as well as design products for customers
» Updated the Facebook and Twitter pages, along with the blog

Radio Peoria – A Current Cumulus Affiliate and Previous Townsquare Affiliate| Peoria, Illinois

Graphic Designer, Photographer, + Promotions Assistant | April 2012 – June 2014
» 105.7 the X WIXO, 95.5 WGLONash FM 97.3 WFYRPeoria’s 92.3 WZPW, and WVEL 1140 AM
» Designed promotional material – posters, flyers, staff badges, Twitter backgrounds, t-shirts, etc.
» Photographed concerts, events, and promotions
» Wrote blog posts for all websites, but especially for 105.7 the X, including a two-part post that got over 10,000 unique page views

Bradley University Athletics Marketing Department | Peoria, Illinois

Intern – Webmaster, Graphic Designer, & Social Media Specialist | August 2010 – May 2012
» Updated and maintained the Bradley Red Sea website, Facebook page, and Twitter
» The Facebook page acquired over 1,100 ‘likes’ while in my care
» Worked with supervisors and peers to create various advertisements promoting Bradley Athletic events to be displayed around campus
» Designed t-shirts for events, games, and teams
» Attended games and photograph the fans for use on the Facebook page

 

Education —————————————————————

Bradley University | Peoria, Illinois

» 2013 Bachelors of Science in Communication, Concentrating in Advertising + Minor in Interactive Media
» 3.65 Overall GPA  | Magna Cum Laude
» Dean’s List x 5 | Presidential Scholarship ’09 – ’13 | National Society of Leadership & Success ’10 | The Honor Society of Phi Kappa Phi ’12

 

Skills ———————————————————————-

Photography |  Band + Concert Photography, DSLR Cameras, Digital Photography, Event Photography, Family Portraits, Off Camera Flash, Pet Photography, Photo Editing, Senior Portraits, Studio Photography

Design |  Banner + Web Ads, Brochures, Business Cards, CD Covers, Computer Graphics, Digital Art, Displays, T-shirts, Posters, Web Design

Marketing |  Advertising, Brand Management, Content Creation, Digital Marketing, Email Campaigns, Events, Online Advertising, Online Marketing, Radio Advertising, Promotions, Social Media Marketing, Strategy, Research

Software |   AfterEffects, Illustrator, InDesign, iWork, Photoshop, Premiere, Mac OS X,  Microsoft Office

Web |  Blogging, Facebook, Google+, HTML, Instagram, LinkedIn, Pinterest, Snapchat, Social Media, Tumblr, Twitter, Vimeo, WordPress, Youtube

 

Volunteer Work ——————————————————-

Alliance of Therapy Dogs | Peoria, Illinois

Volunteer | August 2010 – July 2015
» Visit medical centers, nursing homes, schools, and the like with my dog, Lola

 

Certifications ——————————————————————

Google  | Online

» Fundamentals of Digital Marketing Certification | December 2018

» Google Analytics Individual Certification | December 2018

 

Hubspot Academy | Online

» Social Media Certification | November 2018

» Content Marketing Certification | November 2018

» Email Marketing Certification | December 2018

» Inbound Marketing Certification | December 2018